The I.C.E. Agency is introducing a barter for business program to help local businesses and talent.   Money has helped businesses grow more efficiently, markets expand more dynamically, and nations trade more effectively. But there is something still in use in the marketplace today that humans used for millennia before money: barter. Indeed, barter birthed the marketplace. In simple terms, barter is the direct and mutual exchange of goods and/or services between two parties. The Latin term quid pro quo, “something for something,” is the original definition of barter. Think of the frontier doctor who accepted a chicken and a … Continue reading Barter for Business – A Great Way to Transact Business

An I.C.E. Agency production of Nique Pichette Cancer Fighting Video. See why Nique Pichette is such an inspiration. Continue reading The I.C.E. Agency Produces Local Woman’s Video about Cancer Recovery

One of the great local businesses we have in North Kingstown is the West Bay YMCA. The West Bay YMCA fitness center and exercise program facility on Post Rd is home to thousands of North Kingstown residents. It supports our community in so many ways – after school programs for kids, water aerobics for active older adults, and fitness solutions for Mom, Dad, and the entire family. The YMCA has a number of events that help support the Y Financial Assistance Campaigns at the Kent County YMCA and our local West Bay YMCA.  In addition to providing quality programming and services … Continue reading The YMCA – A Community Leader That’s More Than Just a Fitness Center

Need help with social media? Is your business failing on social media? Do you find social media marketing to be as hard to understand as a foreign language? Free consultations are available from the I.C.E. Agency. http://www.theiceagents.com 401-583-7171 #1: Social Media Critical for Small Business First, 96% of survey participants use social media marketing, and 92% of those agree or strongly agree with the phrase, “Social media marketing is important for my business.” Keep in mind that participants self-selected from a pool of over 300,000, and therefore are probably more interested in social media marketing than people who did not … Continue reading Social Media – A Foreign Language to Some

What is Video Marketing? Quite simply video marketing is incorporating videos into your marketing campaigns whether to promote your company, product or service. Video marketing has become the preferred marketing platform for small business owners on a shoestring marketing budget. With video marketing, you can create interesting commercials, product demonstrations, talent examples and branding and run these commercials on websites and in social media that have millions of viewers. For free!  Let me give you five statistics to prove my point. 89 million people in the United States are going to watch 1.2 billion online videos today. (ComScore) Online video users are … Continue reading Video Marketing is the Preferred Advertising Method to Get You Noticed